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Fred Reichheld
Frederick F. Reichheld is a New York Times best-selling author, speaker and business strategist best known for his research and writing on the loyalty business model and loyalty marketing.Frederick F. Reichheld is a New York Times best-selling author, speaker and business strategist best known for his research and writing on the loyalty business model and loyalty marketing.
Livres par Fred Reichheld
HBR's 10 Must Reads on Strategic Marketing (with featured article "Marketing Myopia," by Theodore Levitt)
Livres audio par Fred Reichheld
Winning on Purpose: The Unbeatable Strategy of Loving Customers Évaluation : 4 sur 5 étoiles4/5HBR's 10 Must Reads on Strategic Marketing Évaluation : 5 sur 5 étoiles5/5The Ultimate Question 2.0: How Net Promoter Companies Thrive in a Customer-Driven World Évaluation : 4 sur 5 étoiles4/5The Ultimate Question Évaluation : 5 sur 5 étoiles5/5