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Jack Trout
Authors Al Ries and Jack Trout are probably the world's best-known marketing strategists. Their books, including Marketing Warfare, Bottom-Up Marketing, Horse Sense, and Positionin...voir plusAuthors Al Ries and Jack Trout are probably the world's best-known marketing strategists. Their books, including Marketing Warfare, Bottom-Up Marketing, Horse Sense, and Positioning have been published in more than fifteen languages and their consulting work has taken them into many of the world's largest corporations in North America, South America, and the Far East.voir moins
Livres par Jack Trout
Positioning: The Battle for Your Mind Differentiate or Die: Survival in Our Era of Killer Competition Évaluation : 4 sur 5 étoiles4/5The New Positioning: The Latest on the World's #1 Business Strategy Évaluation : 2 sur 5 étoiles2/5REPOSITIONING: Marketing in an Era of Competition, Change and Crisis Évaluation : 0 sur 5 étoiles0 évaluationPositioning: The Battle for Your Mind, 20th Anniversary Edition Évaluation : 0 sur 5 étoiles0 évaluation
Livres audio par Jack Trout
The 22 Immutable Laws of Marketing Évaluation : 4 sur 5 étoiles4/5The 22 Immutable Laws of Marketing Évaluation : 4 sur 5 étoiles4/5Positioning: The Battle For Your Mind Évaluation : 4 sur 5 étoiles4/5In search of the Obvious: The Antidote for Today's Marketing Mess Évaluation : 3 sur 5 étoiles3/5