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Michael Reid
Michael Reid is one of two principals who lead Denver-based Minter + Reid. Reid’s expertise includes design, management, and analysis of qualitative and quantitative research in te...voir plusMichael Reid is one of two principals who lead Denver-based Minter + Reid. Reid’s expertise includes design, management, and analysis of qualitative and quantitative research in telecommunications, entertainment, media, packaged goods, and utilities. He has helped several of the world’s largest cable companies develop digital and telephony products; developed a new music-testing system for major labels to dramatically increase the odds that a new single will “chart”; and uncovered specific consumer preferences that helped the New York Post and Denver Post achieve the highest circulation growth in the newspaper industry.
Additionally, Reid has worked side-by-side with Minter in developing Blockbuster’s online rental strategy, DVD in-store sales, and DVD trading—programs that contributed to Blockbuster’s forty-seven-quarter record for continuous same-store sales growth.
Reid also is president of Paragon Media Strategies, a Denver-based full-service marketing and research company that generates actionable information for some of the world’s largest media and entertainment companies, including News Corporation, Media News, Blockbuster, Susquehanna Communications, and Rogers Media. Paragon Media was founded in 1987, and employs more than seventy-five research and marketing professionals.
Reid earned his bachelor of arts at Doane College. As a Fulbright Scholar, he attended Phillips University (Marburg an der Lahn, Germany). He lives with his wife and children in Denver, Colorado.voir moins
Livres par Michael Reid
Forgotten Continent: The Battle for Latin America's Soul Forgotten Continent: A History of the New Latin America Évaluation : 3 sur 5 étoiles3/5Lightning in a Bottle: The Proven System to Create New Ideas and Products That Work Évaluation : 1 sur 5 étoiles1/5Signing Around Town: Sign Language for Kids Évaluation : 0 sur 5 étoiles0 évaluationM: A 24 hour cookbook Évaluation : 0 sur 5 étoiles0 évaluationLa Pintura: Una novela basada en hechos reales Évaluation : 0 sur 5 étoiles0 évaluationThe Painting: A Novel Based on a True Story Évaluation : 0 sur 5 étoiles0 évaluation
Livres audio par Michael Reid
Spain: The Trials and Triumphs of a Modern European Country Évaluation : 5 sur 5 étoiles5/5Brazil: The Troubled Rise of a Global Power Évaluation : 4 sur 5 étoiles4/5