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Thomas McKinlay
Thomas McKinlay is a marketer and science nerd who found a way to merge those two subjects as the founder of Ariyh — “Academic Research In Your Hands” — which offers practical mark...voir plusThomas McKinlay is a marketer and science nerd who found a way to merge those two subjects as the founder of Ariyh — “Academic Research In Your Hands” — which offers practical marketing insights based on the latest science. McKinlay has spent much of his career marketing and growing businesses at various startups as well as Google. Today, he reviews over 10,000 marketing research papers annually, and adapts them into three-minute tips for Ariyh. To learn more about McKinlay’s work, or subscribe to the free Ariyh newsletter, visit Ariyh.com. You can also find McKinlay on Twitter, @tdmckinlay.voir moins
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Marketing with Persuasion: A Science-Based Method for Marketers Évaluation : 5 sur 5 étoiles5/5