DR. FRED DAVID is sole author of three strategic management textbooks in use at over four hundred colleges and universities worldwide. Published by Prentice Hall, Dr. David’s books are available in...voir plusDR. FRED DAVID is sole author of three strategic management textbooks in use at over four hundred colleges and universities worldwide. Published by Prentice Hall, Dr. David’s books are available in five languages. He currently is a professor of management at Francis Marion University in Florence, South Carolina. He resides at Ocean Isle Beach, North Carolina, with his wife, Joy.voir moins